Winning with Customers : a Playbook for B2B.

Do Your Customers Make More Money Doing Business With You?. Knowing the answer can help you build measurable and valuable customer relationships, outperform the competition, and unlock profitable growth. Companies are blind to opportunities for profitable customer relationships without a deep unders...

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Bibliographic Details

Online Access:	Full Text (via ProQuest)
Main Author:	Pigues, D. Keith
Other Authors:	Alderman, Jerry D., Czanderna, Karel
Format:	eBook
Language:	English
Published:	Hoboken : John Wiley & Sons, 2010.
Subjects:	Customer relations > Management. Consumer satisfaction. Customer services > Management.