Blogging to drive business : create and maintain valuable customer connections / Eric Butow & Rebecca Bollwitt.

"Blogging can help you deepen customer loyalty, reach new customers, gain indispensable feedback, and drive more sales. This no-nonsense guide shows how to craft a business blog that does all that, and more?building your business and increasing your profits. Top e-marketers and business blogger...

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Bibliographic Details

Online Access:	Full Text (via O'Reilly/Safari)
Main Author:	Butow, Eric
Other Authors:	Bollwitt, Rebecca
Format:	eBook
Language:	English
Published:	Indianapolis, Ind. : Que Pub., ©2010.
Subjects:	Internet marketing. Business enterprises > Blogs. Blogs. Business communication > Blogs. Blogs Business communication Business enterprises Internet marketing