Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire / Paul Smith.

Forget facts, figures, and PowerPoint slides-well-crafted stories deliver business concepts simply and powerfully.

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Bibliographic Details
Online Access:	Full Text (via O'Reilly/Safari)
Main Author:	Smith, Paul, 1967 July 3-
Format:	eBook
Language:	English
Published:	New York : American Management Association, ©2012.
Subjects:	Communication in management. Storytelling. Leadership. Organizational behavior. Communication. Narrative medicine. Corporate culture. Misinformation. Narrative medicine Corporate culture Communication Communication in management Leadership Organizational behavior Storytelling Academic theses

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Holdings details from Online
Call Number:	HD30.3
HD30.3	Available