The Business Model Book : Design, build and adapt business ideas that thrive / Adam J. Bock, Gerard George.

Business models are the beating heart of your firm's value proposition. Great business models drive rapid growth; bad business models can doom the most promising ventures. Brilliant Business Models clearly shows you how to create, test, adapt, and innovate successful and appropriate business mo...

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Bibliographic Details

Online Access:	Full Text (via O'Reilly/Safari)
Main Author:	Bock, Adam J. (Author)
Other Authors:	George, Gerard
Format:	eBook
Language:	English
Published:	Harlow, United Kingdom : Pearson Education Limited, 2017.
Edition:	First edition.
Series:	Brilliant Business
Subjects:	Business planning. Strategic planning. Creative ability in business. Creative thinking. Technological innovations. Business planning Creative ability in business Creative thinking Strategic planning Technological innovations