Differences in the attractiveness of alternative rewards among industrial salespeople : additional evidence /

Differences in the attractiveness of alternative rewards among industrial salespeople : additional evidence / by Neil M. Ford, Orville C. Walker, and Gilbert A. Churchill.

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Bibliographic Details
Main Author: Ford, Neil M.
Other Authors: Walker, Orville C., Churchill, Gilbert A.
Format: Book
Language:English
Published: Cambridge, Mass. (14 Story St., Cambridge, Mass. 02138) : Marketing Science Institute, 1981.
Series:Report (Marketing Science Institute) ; no. 81-107.
Subjects:
Sales personnel.
Employee motivation.

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Call Number: HF5439.5 .F67 1981
HF5439.5 .F67 1981 Available Place a Hold

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