Short introduction to strategic management / Torben Juul Andersen.

"The Short Introduction to Strategic Management provides an authoritative yet accessible account of strategic management and its contemporary challenges. It explains the roots and key rationales of the strategy field, discussing common models, tools and practices, to provide a complete overview...

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Bibliographic Details

Online Access:	Full Text (via ProQuest)
Main Author:	Andersen, Torben Juul (Author)
Format:	Electronic eBook
Language:	English
Published:	Cambridge : Cambridge University Press, [2013]
Series:	Cambridge short introductions to management.
Subjects:	Strategic planning. Management. Management Strategic planning