Media Effects / W. James Potter.

Media Effects provides students with an in-depth understanding of how the media are constantly influencing individuals and society. W. James Potter guides readers through the extensive body of research on the effects of the mass media by organizing the book around two Media Effects Templates. The fi...

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Bibliographic Details

Online Access:	Full Text (via SAGE)
Main Author:	Potter, W. James (Author)
Format:	eBook
Language:	English
Published:	Thousand Oaks : SAGE Publications, Inc, 2012.
Subjects:	Mass media > Influence. Mass media > Social aspects. Mass media > Physiological aspects. Mass media > Psychological aspects.