The Econometrics of Individual Risk : Credit, Insurance, and Marketing.

The individual risks faced by banks, insurers, and marketers are less well understood than aggregate risks such as market-price changes. But the risks incurred or carried by individual people, companies, insurance policies, or credit agreements can be just as devastating as macroevents such as share...

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Bibliographic Details

Online Access:	Full Text (via ProQuest)
Main Authors:	Gourieroux, Christian, 1949- (Author), Jasiak, Joann, 1963- (Author)
Format:	eBook
Language:	English
Published:	Princeton : Princeton University Press, 2011.
Subjects:	Banks and banking > Risk management. Risk (Insurance) Marketing > Risk management.