Remaking the American patient : how Madison Avenue and modern medicine turned patients into consumers / Nancy Tomes.

In a work that spans the 20th century, Nancy Tomes questions the popular idea that in order to get good health care, people must learn to shop for it, as she explores the consequences of the consumer economy and American medicine having come of age at exactly the same time.

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Bibliographic Details
Online Access: Full Text (via ProQuest)
Main Author: Tomes, Nancy, 1952- (Author)
Format: eBook
Language:English
Published: Chapel Hill : The University of North Carolina Press, [2016]
Series:Studies in social medicine.
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Call Number: RA416.5.U6 T65 2016eb
RA416.5.U6 T65 2016eb Available