Recommended : how to sell through networking and referrals / Andy Lopata.

Referrals and recommendations are the most effective drivers of new business. This book will show you how to make your business thrive by generating referrals and sales from your own networks cheaply, effectively and quickly. Written by Andy Lopata, who was christened 'Mr Network' by The S...

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Bibliographic Details

Online Access:	Full Text (via O'Reilly/Safari)
Main Author:	Lopata, Andy
Other title:	How to sell through networking and referrals
Format:	eBook
Language:	English
Published:	Harlow, England ; New York : Financial Times Prentice Hall, 2011.
Subjects:	Word-of-mouth advertising. Business referrals. Business networks. Marketing. Business networks Business referrals Marketing Word-of-mouth advertising