Customer behavior : consumer behavior & beyond / Jagdish N. Sheth, Banwari Mittal, Bruce Newman.

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Bibliographic Details
Online Access:	Full Text (via Internet Archive)
Main Author:	Sheth, Jagdish N.
Other Authors:	Mittal, Banwari, Newman, Bruce I.
Format:	eBook
Language:	English
Published:	Fort Worth, TX : Dryden Press, 1999.
Subjects:	Consumer behavior. Consumers' preferences. Consumer satisfaction. Marketing.

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Holdings details from Online
Call Number:	HF5415.32 .S54 1999
HF5415.32 .S54 1999	Available