Building a financial services marketing plan : working plans for product and segment marketing / Bank Marketing Association.
Saved in:
| Online Access: |
Full Text (via Internet Archive) |
|---|---|
| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Naperville, Ill. :
Financial Sourcebooks,
c1989.
|
| Subjects: |
| Physical Description: | 1 online resource (368 pages) |
|---|---|
| Bibliography: | Includes bibliographical references. |