Marketing management : a planning approach / G. David Hughes.

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Bibliographic Details
Online Access: Full Text (via Internet Archive)
Main Author: Hughes, G. David (George David)
Format: eBook
Language:English
Published: Reading, Mass. : Addison-Wesley Pub. Co., ℗♭1978.
Series:Addison-Wesley series in marketing.
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Call Number: HF5415.13 .H83
HF5415.13 .H83 Available