New forms of consumption : consumers, culture, and commodification / edited by Mark Gottdiener.

This volume examines the ways in which consumerism has been approached by cultural studies, overlapping with theories of postmodernism, the social construction of self and the role of mass media in daily life.

Bibliographic Details

Online Access:	Full Text (via Internet Archive)
Other Authors:	Gottdiener, Mark
Format:	eBook
Language:	English
Published:	Lanham, MD : Rowman & Littlefield Publishers, ©2000.
Subjects:	Consumption (Economics) > History. Market segmentation > History. Consumption (Economics) Market segmentation. History.