A Short Course in International Marketing Blunders : Learn from the Mistakes of Others.

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Bibliographic Details
Online Access: Full Text (via Internet Archive)
Main Author: Mitchell, Charles (Author)
Format: eBook
Language:English
Published: Petaluma : Blue Ridge Summit : World Trade Press National Book Network [distributor] Aug. 2001

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Full Text (via Internet Archive)

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Call Number: HF1416.W48 2002
HF1416.W48 2002 Available