The management of marketing research [by] James H. Myers [and] Richard R. Mead.

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Bibliographic Details
Online Access: Full Text (via Internet Archive)
Main Author: Myers, James H.
Other Authors: Mead, Richard R. (Richard Ramsay), 1904-1975
Format: eBook
Language:English
Published: Scranton, Pa., International Textbook Co. [1969]
Series:Marketing research series.
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Call Number: HF5415.2 .M94
HF5415.2 .M94 Available