Scenario planning [electronic resource] : the link between future and strategy / Mats Lindgren and Hans Bandhold.
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely...
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Format: | Electronic eBook |
Language: | English |
Published: |
Basingstoke, Hampshire ; New York, NY :
Palgrave Macmillan,
2009.
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Edition: | Rev. and updated ed. |
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Internet
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Call Number: |
HD30.28 .L543 2009eb
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HD30.28 .L543 2009eb | Available |