Non-cooperation--the dark side of strategic alliances / Wilma W. Suen.
Strategic alliances can create competitive advantages for firms. But, alliances also bring new risks. Managers must be realistic about firms' behaviours in alliances: non-cooperation can result in the failure of an alliance or a firm. What factors generate non-cooperative impulses? What allows...
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Format: | eBook |
Language: | English |
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Houndmills, Basingstoke, Hampshire ; New York :
Palgrave Macmillan,
©2005.
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Internet
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HD69.S8 S84 2005
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HD69.S8 S84 2005 | Available |