When business meets culture [electronic resource] : ideas and experiences for mutual profit / edited by Beatriz Muñoz-Seca and Josep Riverola.

"The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average_GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic...

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Bibliographic Details

Online Access:	Full Text (via Springer)
Other Authors:	Muñoz-Seca, Beatriz, 1953-, Riverola, Josep, 1940-
Format:	Electronic eBook
Language:	English
Published:	Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, ©2011.
Subjects:	Arts > Economic aspects. Arts > Management.