Transnational marketing strategy / Biswajit Das, Ipseeta Satpathy, Sanjay Sharan.

This unique book is creatively designed to cater to the management students, scholars and professionals for their understanding of the worldview in the market places. It essentially discerns the disparity between transnational market and domestic market; in the spectacle of business formulations.

Bibliographic Details

Online Access:	Full Text (via ProQuest)
Main Authors:	Das, Biswajit (Author), Satpathy, Ipseeta (Author), Sharan, Sanjay (Author)
Format:	eBook
Language:	English
Published:	New Delhi : New Age Management, an imprint of New Age International (P) Limited, Publishers, [2014]
Subjects:	Export marketing.