Benchmarking national tourism organisations and agencies : understanding best practice.

This book examines comparative performance and best practice in National Tourism Organisations/ Administrations from extensive research carried out in 2003 and 2004. It compares qualitative and quantitative data in order to ascertain best performance. Analysis is contained in detail for eight Nation...

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Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Other Authors:	Lennon, J. John
Format:	eBook
Language:	English
Published:	Oxford : Elsevier, 2006.
Edition:	1st ed.
Series:	Advances in tourism research series.
Subjects:	Tourism > Case studies. Tourism. Case studies.