Media events in a global age [electronic resource] / edited by Nick Couldry, Andreas Hepp and Friedrich Krotz.

The 'eventization' of the media is increasingly important for the marketing and appreciation of popular media texts. Media Events gives readers an understanding of the major debates in this high-profile area of media and cultural research.

Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Other Authors:	Couldry, Nick, Hepp, Andreas, Krotz, Friedrich
Format:	Electronic eBook
Language:	English
Published:	London ; New York : Routledge, 2010.
Series:	Comedia.
Subjects:	Mass media and culture. Mass media > Social aspects. Mass media and globalization. Mass media > Influence. Academic theses.