Sensory marketing : research on the sensuality of products / edited by Aradhna Krishna.

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Bibliographic Details
Online Access:	Full Text (via Taylor & Francis)
Other Authors:	Krishna, Aradhna
Format:	eBook
Language:	English
Published:	New York : Routledge, ©2010.
Subjects:	Marketing > Psychological aspects. New products > Psychological aspects. Sensuality. Senses and sensation. Consumer behavior.

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Call Number:	HF5415 .S3696 2010eb
HF5415 .S3696 2010eb	Available