Transmedia television : audiences, new media, and daily life / Elizabeth Evans.
Transmedia Television uses empirical audience research to explore attitudes towards the dramatic changes that television has undergone since the turn of the twenty-first century due to the development of digital technologies. It asks to what extent audiences are embracing these changes and what ...
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Full Text (via Taylor & Francis) |
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| Format: | eBook |
| Language: | English |
| Published: |
New York :
Routledge,
2011.
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| Series: | Comedia.
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Table of Contents:
- Introduction
- Understanding transmediality. Transmedia texts : defining transmedia storytelling
- The transmedia industry : distribution and engagement
- Transmedia audiences : the consequences of emergence
- Audiences for emergent transmedia drama. Spooks internet and digital gaming : immersion and agency
- 24 : Conspiracy and the mobile phone : immersion and immediacy
- Downloading television : agency, immediacy and the transmedia audience
- Conclusion.