Sports media : transformation, integration, consumption / edited by Andrew C. Billings.

"Looking toward a future with increasingly hybridized media offerings, Sports Media: Transformation, Integration, Consumption examines sports media scholarship and its role in facilitating understanding of the increasingly complex world of sports media. Acknowledging that consumer demand for sp...

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Other Authors: Billings, Andrew C.
Format: eBook
Language:English
Published: New York : Routledge, 2011.
Series:Electronic media research series.
Subjects:
Table of Contents:
  • Introduction / Andrew C. Billings
  • Keeping score: reflections and suggestions for scholarship in sports and media / Walter Gantz
  • Theorizing the sports-television dream marriage: why sports fit television so well / Michael Real
  • The power of a fragmented collective: radical pluralist feminism and technologies of the self in the sports blogosphere / Marie Hardin
  • Mocking the fan for fun and profit: sports dirt, fanship identity, and commercial narratives / Lawrence A. Wenner
  • Fair ball?: exploring the relationship between media sports and viewer morality / Arthur A. Raney
  • Sports media: beyond broadcasting, beyond sports, beyond societies? / David Rowe
  • Tweets and blogs: transformative, adversarial, and integrative developments in sports media / Jimmy Sanderson and Jeffrey W. Kassing
  • From analysis to aggression: the nature of fan emotion, cognition and behavior in Internet sports communities / Lance V. Porter, Chris Wood, and Vincent L. Benigni
  • The less you say: an initial study of gender coverage in sports on Twitter / Lauren Reichart Smith
  • Sport, identities, and consumption: the construction of sport at ESPN.com / Lindsey J. Meân
  • Reaction time: assessing the record and advancing a future of sports media scholarship / Andrew C. Billings.