Tourism supply chain management [electronic resource] / Haiyan Song.

"Fierce global competition in the tourism industry is now focused on integral parts of supply chains rather than on individual firms. The highly competitive environment has forced tourism firms to look for ways to enhance their competitive advantage. Tourism products are often viewed by consume...

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Main Author: Song, Haiyan
Format: Electronic eBook
Language:English
Published: Abingdon, Oxon ; New York : Routledge, 2012.
Edition:1st ed.
Series:Routledge advances in tourism ; 23.
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Call Number: G155.A1 S594 2012eb
G155.A1 S594 2012eb Available