The CIM marketing dictionary [electronic resource] / Norman A. Hart.

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Bibliographic Details
Online Access:	Full Text (via Taylor & Francis)
Main Author:	Hart, Norman A.
Corporate Author:	Chartered Institute of Marketing
Format:	Electronic eBook
Language:	English
Published:	London ; New York : Routledge, 2011.
Edition:	5th ed.
Series:	Marketing series (London, England)
Subjects:	Marketing > Dictionaries. Marketing > Terminology. Marketing. Dictionaries. Terminology.

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Holdings details from Online
Call Number:	HF5415 .H37 2011
HF5415 .H37 2011	Available