Dealing with disruption : lessons from the publishing industry / Michael N. Ross (Senior Vice President, Education General Manager, Encyclopaedia Britannica/Britannica Digital Learning, Chicago, Illinois, USA)
"Publishing today requires a presence in local and global markets, and successful publishers can be more effective in reaching both by employing current technology at all stages of the publishing process. Finding the most efficient and profitable business models has become more challenging (and...
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Format: | eBook |
Language: | English |
Published: |
London :
Routledge, Taylor & Francis Group,
2016.
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Subjects: |
Internet
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Call Number: |
Z278 .R66 2016eb
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Z278 .R66 2016eb | Available |