Alternative market research methods : market sensing / edited by David Longbottom and Alison Lawson.

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Bibliographic Details
Online Access:	Full Text (via Taylor & Francis)
Other Authors:	Longbottom, David (Editor), Lawson, Alison (Editor)
Format:	eBook
Language:	English
Published:	London : Routledge, 2017.
Subjects:	Marketing research > Methodology. Consumers > Research > Methodology. Qualitative research > Methodology.

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Holdings details from Online
Call Number:	HF5415.2 .A335 2017
HF5415.2 .A335 2017	Available