Communicating corporate social responsibility in the digital era / Adam Lindgreen, Joëlle Vanhamme, François Maon and Rebecca Mardon.

"Although literature on corporate social responsibility is vast, research into the use and effectiveness of various communications through digital platforms about such corporate responsibility is scarce. This gap is surprising; communicating about corporate social responsibility initiatives is...

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Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Main Authors:	Lindgreen, Adam (Author), Vanhamme, Joëlle, 1973- (Author), Maon, François (Author), Mardon, Rebecca (Author)
Format:	eBook
Language:	English
Published:	London ; New York : Routledge, Taylor & Frances Group, 2018.
Subjects:	Social responsibility of business. Business communication. Social media.