Rumors : uses, interpretation & images / Jean-Noel Kapferer.

"Rumors may be the oldest medium of mass communication of information or ideas. Even before there were newspapers, radio, or television, rumors communicated by word-of-mouth made and shattered reputations, and set off riots and wars. Yet contrary to predictions, rumors continue to thrive, in sp...

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Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Main Author:	Kapferer, Jean-Noel (Author)
Other title:	Rumeurs. English.
Format:	eBook
Language:	English French
Published:	London : Routledge, 2017.
Subjects:	Rumor.