Race, ethnicity, and consumption : a sociological view / Patricia A. Banks.

"Race, Ethnicity, and Consumption: A Sociological View looks at the central concerns of consumer culture through the lens of race and ethnicity. Each chapter illustrates the connections between race, ethnicity, and consumption by focusing on a specific theme: identity, crossing cultures, market...

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Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Main Author:	Banks, Patricia Ann (Author)
Format:	eBook
Language:	English
Published:	New York, NY : Routledge/Taylor & Francis Group, 2021.
Subjects:	Minority consumers. Target marketing. Group identity. Consumption (Economics) > Social aspects.