Marketing to pharmacists : understanding their role and influence / Benjamin F. Banahan III, editor.

Marketing to Pharmacists: Understanding Their Role and Influence will help pharmaceutical marketers better understand pharmaceutical practice in order to develop better relationships with pharmacists and effectively market products. This book examines important trends in pharmaceutical health care,...

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Other Authors: Banahan, Benjamin Franklin, 1952-
Format: eBook
Language:English
Published: Boca Raton, FL : CRC Press : Routledge, [2020]
Edition:1st edition.
Series:Journal of pharmaceutical marketing practice ; v. 1, no. 2
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Full Text (via Taylor & Francis)

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Call Number: RS122.5
RS122.5 Available