Customer service management in Africa : a strategic and operational perspective / edited by Robert Ebo Hinson, Ogechi Adeola, Terri R. Lituchy, Abednego Feehi Okoe Amartey.

"Customer service management the world over is dynamic, with companies transitioning from a transactional to a more strategic view of the customer. Customers have evolved and transformed from 'passive audiences' to 'active players.' Consequently, businesses are moving away f...

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Bibliographic Details
Online Access: Full Text (via EBSCO)
Main Author: Adeola, Ogechi (Author, Editor)
Other Authors: Hinson, Robert (Robert Ebo) (Editor), Lituchy, Terri R. (Editor), Amartey, Abednego Feehi Okoe (Editor)
Format: eBook
Language:English
Published: New York, NY : Routledge, 2020.
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Call Number: HF5415.5 .C8363 2020
HF5415.5 .C8363 2020 Available