International Business Diplomacy : How can Multinational Corporations Deal with Global Challenges? / edited by Huub Ruël.
Business diplomacy involves developing strategies for long-term, positive relationship building with governments, local communities, and interest groups, aiming to establish and sustain legitimacy and to mitigate the risks arising from all non-commercial or exogenous factors in the global business e...
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Online Access: |
Full Text (via ProQuest) |
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Other Authors: | |
Format: | eBook |
Language: | English |
Published: |
Bingley :
Emerald Publishing Limited,
2017.
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Series: | Advanced series in management.
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Subjects: |
Summary: | Business diplomacy involves developing strategies for long-term, positive relationship building with governments, local communities, and interest groups, aiming to establish and sustain legitimacy and to mitigate the risks arising from all non-commercial or exogenous factors in the global business environment. |
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Physical Description: | 1 online resource (297 pages) |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781787430815 1787430812 9781787432550 1787432556 |
Source of Description, Etc. Note: | Print version record. |