Innovative perspectives on corporate communication in the global world / María-Dolores Olvera-Lobo, Juncal Gutiérrez-Artacho, Irene Rivera-Trigueros, Mar Díaz-Millón.

"This publication contains different contributions focused on the description of methods, processes and tools that can be adopted to achieve corporate internationalization goals and the importance of collecting all pertinent project knowledge that supports the adoption and utilization of digita...

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Bibliographic Details

Online Access:	Full Text (via EBSCO)
Other Authors:	Olvera Lobo, María Dolores (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : Business Science Reference, an imprint of IGI Global, [2021]
Series:	Advances in linguistics and communication studies (ALCS) book series.
Subjects:	Business communication. Communication in management. Communication in organizations.