Merchants of menace : the business of horror cinema / edited by Richard Nowell.

Even though horror has been a key component of media output for almost a century, the genre's industrial character remains under explored and poorly understood. Merchants of Menace: The Business of Horror Cinema responds to a major void in film history by shedding much-needed new light on the e...

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Bibliographic Details

Online Access:	Full Text (via ProQuest)
Other Authors:	Nowell, Richard (Editor)
Format:	eBook
Language:	English
Published:	New York : Bloomsbury, 2014.
Subjects:	Horror films > History and criticism. Horror films > Production and direction. Horror films > Marketing. Horror films. Criticism, interpretation, etc.