Managing public dismay and saving the image of the Four Seasons Bali : the case of the Karma cleansing ceremony / Jasper Bosma, Johan Bouwer, Rob van Ginneken.

This case describes an ethical dilemma faced by the Four Seasons Resort Bali at Sayan in September 2015. The resort had hosted a ceremony which appeared to be, on pictures posted on social media, the wedding of a homosexual couple. A local uproar ensued, and several stakeholders, including the local...

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Online Access: Full Text (via SAGE)
Main Authors: Bosma, Jasper (Author), Bouwer, J. (Johan), 1955- (Author), Ginneken, Rob van (Author)
Format: eBook
Language:English
Published: London : NeilsonJournals Publishing, 2018.
Series:SAGE Business Cases.
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Call Number: TX911.3.M27 B67 2018
TX911.3.M27 B67 2018 Available