Niantic Labs and the professional entrepreneur in the Silicon Valley : Google, Pokémon Go, and beyond / Jerome S. Engel.
The case study focuses on the entrepreneurial career of John Hanke, a 1996 MBA graduate of the Haas School of Business at the University of California, Berkeley. While the case's central storyline centers on Hanke's most recent venture--an entity called Niantic Labs that develops augmented...
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Main Author: | |
Format: | eBook |
Language: | English |
Published: |
London :
The Berkeley-Haas Case Series. University of California, Berkeley. Haas School of Business,
2020.
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Series: | SAGE business cases.
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Internet
Full Text (via SAGE)Online
Call Number: |
HB615 .E54 2020
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HB615 .E54 2020 | Available |