Data analytics for business : foundations and industry applications / Fenio Annasingh and Joseph Bon Sesay.

"Data analytics underpin our modern data-driven economy. This textbook explains the relevance of data analytics at the firm and industry levels, tracing the evolution and key components of the field, and showing how data analytics insights can be leveraged for business results. The first sectio...

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Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Main Authors:	Annasingh, Fenio (Author), Bon Sesay, Joseph (Author)
Format:	eBook
Language:	English
Published:	Abingdon, Oxon ; New York, NY : Routledge, 2022.
Subjects:	Business > Data processing. Data mining. Data mining > Industrial applications.