Kōdō o kaeru dezain : shinrigaku to kōdō keizaigaku o purodakuto dezain ni katsuyōsuru / Stephen Wendel cho ; Takeyama Masanao kan'yaku ; Aijima Masaki, Tannaka Nozomu, Matsumura Sōya yaku = Designing for behavior change : applying psychology and behavioral economics / Stephen Wendel.

行動を変えるデザイン : 心理学と行動経済学をプロダクトデザインに活用する /

"A new wave of products is helping people change their behavior and daily routines, whether it's exercising more (Jawbone Up), taking control of their finances (HelloWallet), or organizing their email (Mailbox). This practical guide shows you how to design these types of products for users...

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Bibliographic Details
Online Access: Full Text (via O'Reilly/Safari)
Main Author: Wendel, Stephen (Author)
Other Authors: Takeyama, Masanao (Translator, Editor), Aijima, Masaki (Translator)
Other title:Designing for behavior change. Japanese
Designing for behavior change : applying psychology and behavioral economics
Format: eBook
Language:Japanese
English
Published: Tōkyō-to Shinjuku-ku : Orairī Japan, 2020.
Edition:Shohan.
Subjects:

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Call Number: QA76.9.H85
QA76.9.H85 Available