Sport broadcasting for managers [electronic resource] / edited by Hunter Fujak and Stephen Frawley.

This is the first book to focus on sport broadcasting as a core aspect of contemporary sport business and management. It explains how sport business professionals can manage sport broadcasting as an essential component of their work. Drawing on cutting-edge theory and research into sport broadcastin...

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Bibliographic Details

Online Access:	Full Text (via Taylor & Francis)
Other Authors:	Fujak, Hunter (Editor), Frawley, Stephen, 1969- (Editor)
Format:	Electronic eBook
Language:	English
Published:	Abingdon, Oxon ; New York City : Routledge, 2022.
Subjects:	Television broadcasting of sports > Economic aspects. Sports administration.