Mastering the complex sale [electronic resource] : how to compete and win when the stakes are high! / Jeff Thull.

Praise for Mastering the Complex Sale. "Jeff Thull's process plays a key role in helping companies and their customers cross the chasm with disruptive innovations and succeed with game-changing initiatives.". Geoffrey A. Moore, author of Crossing the Chasm and Dealing with Darwin. &qu...

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Bibliographic Details

Online Access:	Full Text (via Wiley)
Main Author:	Thull, Jeff, 1949-
Format:	Electronic eBook
Language:	English
Published:	Hoboken, N.J. : John Wiley, ©2010.
Edition:	2nd ed.
Subjects:	Selling > Handbooks, manuals, etc. Relationship marketing > Handbooks, manuals, etc. Relationship marketing. Selling. Handbooks and manuals.