Branding / Bill Chiaravalle, Barbara Findlay Schenck.

Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your compa...

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Bibliographic Details

Online Access:	Streaming Audio (via Skillsoft)
Main Authors:	Chiaravalle, Bill (Author), Schenck, Barbara Findlay (Author)
Other Authors:	Fouhey, James (Narrator)
Other title:	Branding for dummies
Format:	Electronic Audio
Language:	English
Published:	[Old Saybrook] : Tantor Audio, 2019.
Edition:	Unabridged.
Series:	--For dummies.
Subjects:	Branding (Marketing) Business names. Product management. Advertising. Business. Audiobooks