Social network analysis in telecommunications / Carlos Andre Reis Pinheiro.

"A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships The key to any successful company is the relationship that it builds with its customers. This book shows how social network analysis, analytics, and marketing knowle...

Full description

Bibliographic Details

Online Access:	Full Text (via Skillsoft)
Main Author:	Reis Pinheiro, Carlos Andre, 1940-
Format:	Electronic eBook
Language:	English
Published:	Hoboken, N.J. : Wiley, ©2011.
Series:	Wiley and SAS business series.
Subjects:	Telecommunication > Customer services. Social networks. Customer relations > Technological innovations. Social networks Telecommunication > Customer services