Writing skills for public relations : style and technique for mainstream and social media / John Foster.

Public relations practitioners at all levels need to be able to communicate successfully in writing--not only to avoid misunderstandings but to attract and keep the attention of their readers, whatever their message might be. Writing Skills for Public Relations is a wide-ranging guide to style and t...

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Bibliographic Details
Online Access: Full Text (via Skillsoft)
Main Author: Foster, John, 1926-
Format: eBook
Language:English
Published: London ; Philadelphia : Kogan Page, 2012.
Edition:5th edition.
Series:PR in practice series.
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Call Number: HF5718.3 .F67 2012
HF5718.3 .F67 2012 Available