Market research in a week : marketing research for consumer insight in seven simple steps / Judy Bartkowiak.

The ability to research the market for a product or service is crucial for anyone who wants to advance their career. Written by Judy Bartkowiak, a leading expert on market research as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order unde...

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Bibliographic Details

Online Access:	Full Text (via Skillsoft)
Main Author:	Bartkowiak, Judy (Author)
Format:	Electronic eBook
Language:	English
Published:	London : Teach Yourself, [2016]
Subjects:	Marketing research. Consumers > Research. Consumer profiling. Consumer profiling Consumers > Research Marketing research