Investing in a tech platform to enable better banking : leaders at DirectBooks keep innovation at the fore by thoughtfully managing stakeholders and prioritizing product refinements / Yvonne Wang, Rich Kerschner, Chris Clearfield.

In this installment of MIT Sloan Management Review's Leading With Impact series, CEO Rich Kesrchner and chief operating officer Yvonne Wang discuss DirectBooks' approach to innovation with coach and consultant Chris Clearfield. They also talk about the impetus for establishing a communicat...

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Bibliographic Details

Online Access:	Full Text (via O'Reilly/Safari)
Main Authors:	Wang, Yvonne (Author), Kerschner, Rich (Author), Clearfield, Chris (Author)
Format:	eBook
Language:	English
Published:	[Cambridge, Massachusetts] : MIT Sloan Management Review, 2022.
Edition:	[First edition].
Subjects:	Financial services industry > Technological innovations. Finance > Technological innovations. Financial engineering. Finance > Technological innovations Financial engineering Financial services industry > Technological innovations