The Routledge companion to financial services marketing / edited by Tina Harrison and Hooman Estelami.

Saved in:

Bibliographic Details
Online Access:	Full Text (via Taylor & Francis)
Other Authors:	Harrison, Tina (Editor), Estelami, Hooman (Editor)
Format:	eBook
Language:	English
Published:	Abingdon, Oxon ; New York, NY : Routledge, 2015.
Series:	Routledge companions in business, management and accounting.
Subjects:	Financial services industry > Marketing. Financial institutions > Marketing. Bank marketing.

Internet

Holdings details from Online
Call Number:	HG173 .R68 2015
HG173 .R68 2015	Available