Comparison advertising : a worldwide study / J. J. Boddewyn, Katherin Marton ; with the special assistance of IAA national chapters ; Rita Bari [and others]
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York :
Hastings House,
©1978.
|
| Series: | Communication arts books.
|
| Subjects: |
PASCAL Offsite
| Call Number: |
HF5827 .B577
|
|---|---|
| HF5827 .B577 | Available Place a Hold |